PRINT + OOH + DIGITAL + SOCIAL
KNOW YOUR PILLAGERS
Did you know that the largest Viking festival in North America is in Waco, Texas? Neither did we. But once the client walked into our office, a quest was embarked upon — a quest to educate the masses. Little did we know that our voyage would involve lasers, acid, hatchets, and a sweet noise complaint from my downstairs’ neighbor. The posters proved to be extremely effective, catching the eyes of people from Texas to Norway, as Viking Fest drew record crowds. The posters also grabbed the eyes of a few other people, including Graphis, Applied Arts and Creativity.